Specialty Foods Packaging

Art Direction • Illustration • Design

Coffaro’s Baking Co. wanted to expand their line of traditional products to include a dairy-free option made with olive oil instead of butter. My challenge was to create an identity for this product line that felt natural and fresh, while also working well visually when merchandised with their established product line. I started with a bespoke olive branch illustration and carried it over to product packaging, sales collateral, trade show banners, and more.